{"id":25897,"date":"2017-12-27T10:12:48","date_gmt":"2017-12-27T15:12:48","guid":{"rendered":"https:\/\/dev-gordon-food-service-canada.pantheonsite.io\/ideas\/how-to-turn-a-negative-yelp-review-into-a-positive-for-your-restaurant-business\/"},"modified":"2025-07-01T12:03:13","modified_gmt":"2025-07-01T16:03:13","slug":"comment-transformer-un-avis-negatif-sur-yelp-en-un-avis-positif-pour-votre-restaurant","status":"publish","type":"post","link":"https:\/\/gfs.ca\/fr-ca\/ideas\/how-to-turn-a-negative-yelp-review-into-a-positive-for-your-restaurant-business\/","title":{"rendered":"Comment transformer un avis n\u00e9gatif sur Yelp en un avis positif pour votre restaurant ?"},"content":{"rendered":"<h2><\/h2>\n<p>Un avis n\u00e9gatif sur Yelp est une v\u00e9ritable plaie. Vous vous \u00eates investi corps et \u00e2me dans votre restaurant, et voil\u00e0 qu'un client fait des ravages dans votre r\u00e9putation.<\/p>\n<p>Dans notre monde domin\u00e9 par les m\u00e9dias sociaux, il n'est pas toujours possible d'\u00e9viter les critiques n\u00e9gatives. Mais la fa\u00e7on dont vous r\u00e9pondez aux critiques n\u00e9gatives est sous votre contr\u00f4le.<\/p>\n<p>Voici comment vous pouvez tirer le meilleur parti d'un avis n\u00e9gatif sur Yelp et le transformer en un moment d'apprentissage positif pour vous et votre restaurant.<\/p>\n<h2>Saisir l'occasion d'apprendre<\/h2>\n<p>Jetez \u00e0 nouveau un coup d'\u0153il \u00e0 la revue. Est-elle mauvaise ? R\u00e9v\u00e8le-t-il un probl\u00e8me que vous connaissez d\u00e9j\u00e0 ? La plupart des critiques n\u00e9gatives portent sur des \u00e9l\u00e9ments que vous pouvez contr\u00f4ler : un service lent, des plats froids, de la mauvaise nourriture ou des serveurs impolis.<\/p>\n<p>Y a-t-il un th\u00e8me commun \u00e0 tous les commentaires ? Si c'est le cas, vos clients vous disent quelque chose ! Utilisez Yelp comme outil de feedback ultime et prenez des mesures pour r\u00e9soudre les plaintes les plus courantes.<\/p>\n<h2>Comment r\u00e9agir<\/h2>\n<p>Tout d'abord, r\u00e9pondez toujours. La lecture d'un ancien avis n\u00e9gatif sans r\u00e9ponse de la part du restaurant est mal per\u00e7ue.<\/p>\n<p>Ne vous mettez jamais en col\u00e8re dans votre r\u00e9ponse. Jamais. Suivez plut\u00f4t ces r\u00e8gles simples :<\/p>\n<ul>\n<li>R\u00e9pondre calmement<\/li>\n<li>Remercier l'\u00e9valuateur d'\u00eatre venu (et d'avoir laiss\u00e9 son \u00e9valuation)<\/li>\n<li>Pr\u00e9senter des excuses pour la mauvaise exp\u00e9rience v\u00e9cue<\/li>\n<li>Expliquez comment vous envisagez de r\u00e9soudre le probl\u00e8me<\/li>\n<li>Promettez que vous ferez mieux la prochaine fois<\/li>\n<\/ul>\n<p>Les clients appr\u00e9cient l'attention personnelle, et les utilisateurs de Yelp ne font pas exception \u00e0 la r\u00e8gle. Ils veulent savoir que vous prenez leurs plaintes au s\u00e9rieux.<\/p>\n<h2>Prenez votre marque en main<\/h2>\n<p>M\u00eame si vous n'avez jamais visit\u00e9 Yelp, il y a de fortes chances que votre restaurant y figure d\u00e9j\u00e0. Si vous l'ignorez, il se peut que les informations soient obsol\u00e8tes ou tout simplement erron\u00e9es.<\/p>\n<p>Voici comment remplir le profil Yelp de votre restaurant :<\/p>\n<ul>\n<li>Identifiez-vous comme le propri\u00e9taire de l'entreprise<\/li>\n<li>S'assurer que toutes les informations sont correctes et \u00e0 jour<\/li>\n<li>S'assurer qu'un menu actualis\u00e9 est disponible en ligne<\/li>\n<li>Ajoutez des d\u00e9tails pour faciliter la recherche de votre restaurant<\/li>\n<li>Faites prendre de superbes photos de vos plats et de votre lieu de r\u00e9union.<\/li>\n<li>Inclure une photo de l'entr\u00e9e principale<\/li>\n<\/ul>\n<h2>Soyez cr\u00e9atif avec les r\u00e9ponses Yelp et faites sortir votre restaurant du lot<\/h2>\n<p>L'une des meilleures r\u00e9ponses \u00e0 Yelp jamais enregistr\u00e9es a \u00e9t\u00e9 faite par The Supper Truck \u00e0 Albuquerque, dans le Nouveau-Mexique. Le propri\u00e9taire a r\u00e9pondu \u00e0 un avis n\u00e9gatif sur Yelp d'une mani\u00e8re attachante et l\u00e9g\u00e8re, en t\u00e9l\u00e9chargeant sur Youtube une chanson \u201cI'm sorry\u201d (je suis d\u00e9sol\u00e9).<\/p>\n<p>Une vid\u00e9o intelligente peut devenir virale et attirer l'attention sur une entreprise comme ce food truck, dont les commentaires sont \u00e9logieux. .<\/p>\n<h2>Ce qu'il ne faut pas faire<\/h2>\n<p>Il est tentant de demander \u00e0 ses amis et \u00e0 sa famille de laisser des commentaires positifs sur son restaurant, mais ce n'est pas une bonne id\u00e9e. Au lieu de cela, concentrez-vous sur une r\u00e9ponse positive aux clients qui laissent des commentaires et assurez-vous que votre service \u00e0 la client\u00e8le et votre nourriture sont toujours excellents.<\/p>\n<p>Votre approche de Yelp doit \u00eatre coh\u00e9rente avec vos autres efforts en mati\u00e8re de m\u00e9dias sociaux. Les restaurants qui ignorent leurs profils sur des sites tels que Foursquare, TripAdvisor et Urban Spoon commettent une erreur.<\/p>\n<p>Les sites d'\u00e9valuation des m\u00e9dias sociaux peuvent \u00eatre des outils efficaces \u00e0 condition que vous influenciez votre propre marque, en veillant \u00e0 ce que la majorit\u00e9 des informations en ligne soient correctes, attrayantes et positives.<\/p>","protected":false},"excerpt":{"rendered":"<p>A negative review on Yelp is a real pain. You&#8217;ve poured your heart and soul into your&nbsp;restaurant business, and now a customer is wreaking havoc on your reputation. In our social media-driven world, negative reviews can&#8217;t always be prevented. But how you respond to negative reviews is under your control. Here\u2019s how you can make [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":27040,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[122,112,69],"tags":[],"class_list":["post-25897","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-catering-small-business","category-restaurant-bars","category-running-your-business"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Turn a Negative Yelp Review Into a Positive for Your Restaurant Business | Gordon Food Service<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gfs.ca\/fr-ca\/idees\/comment-transformer-un-avis-negatif-sur-yelp-en-un-avis-positif-pour-votre-restaurant\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Turn a Negative Yelp Review Into a Positive for Your Restaurant Business\" \/>\n<meta property=\"og:description\" content=\"A negative review on Yelp is a real pain. You&#8217;ve poured your heart and soul into your&nbsp;restaurant business, and now a customer is wreaking havoc on your reputation. In our social media-driven world, negative reviews can&#8217;t always be prevented. But how you respond to negative reviews is under your control. 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