{"id":33319,"date":"2024-03-19T12:04:10","date_gmt":"2024-03-19T16:04:10","guid":{"rendered":"https:\/\/gfs.ca\/?p=33319"},"modified":"2025-12-22T16:54:14","modified_gmt":"2025-12-22T21:54:14","slug":"luv-the-grubs-impact-goes-far-beyond-flavour","status":"publish","type":"post","link":"https:\/\/gfs.ca\/en-ca\/ideas\/luv-the-grubs-impact-goes-far-beyond-flavour\/","title":{"rendered":"Luv the Grub\u2019s Impact Goes Far Beyond Flavour"},"content":{"rendered":"\n<p>Can I have seconds, please? You certainly can at Luv The Grub, a manufacturer of spreads and chutneys created with fruit and vegetable seconds.<\/p>\n\n\n\n<p>Seconds are the tasty fruits and vegetables that didn\u2019t make the starting lineup at the grocery store. Produce that is misshapen, bruised or bent doesn\u2019t hold a lot of shelf-appeal. But it\u2019s a perfect fit for Luv The Grub, which rescues food and uses it to create jams, jellies and chutneys.<\/p>\n\n\n\n<p>\u201cRestaurant operators know the importance of maximizing ingredient use and reducing waste, and it\u2019s the same concept that drives Luv The Grub,\u201d said Kathy Perry, a Gordon Food Service North America Brands Specialist.<\/p>\n\n\n\n<p>The Vancouver-based company is committed to creating good food while doing good. The gourmet fusion spreads and chutneys are a great way to upscale many meal creations. By doing so, you help the planet by using fruits and vegetables that might have become waste.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-kind-to-the-planet-and-the-menu\"><strong>Kind to the Planet and the Menu<\/strong><\/h3>\n\n\n\n<p>Delicious and earth-friendly. Using these two attributes alone, Luv The Grub hits the sweet spot for inclusion in the Goodfinds by Gordon program. Yet there\u2019s more.<\/p>\n\n\n\n<p>The company not only partners with eight local farms to rescue almost 20,000 pounds of food, it also operates a paid employment training program for refugees seeking a new life in Canada.&nbsp;<\/p>\n\n\n\n<p>Foodservice operators can market these positive messages about helping the environment and the community, while transforming dishes during any daypart into something special.<\/p>\n\n\n\n<p>For example, a dollop of blueberry sage chutney is a perfect fit for a cheese board, use it in place of your regular sauce or relish, or drizzle it on pork, chicken or tofu.&nbsp;<\/p>\n\n\n\n<p>The chai apple spread can be used to top pancakes or toast at breakfast, or it also works as peanut butter\u2019s best friend on a gourmet bacon, lettuce and tomato sandwich.<\/p>\n\n\n\n<p>Pear walnut chutney can be used as a sauce for flatbread and pizza, spread on a sandwich, or used with rice bowls or curries.<\/p>\n\n\n\n<p>With a wide variety of flavours available, the possibilities are only limited by your culinary imagination.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-company-s-mission-came-naturally\"><strong>Company\u2019s Mission Came Naturally<\/strong>&nbsp; &nbsp;<\/h3>\n\n\n\n<p>The creative spark that led to Luv The Grub was the result of a teacher-student exchange. Professor Alia Sunderji, the daughter of a Ugandan refugee, was teaching a class on sustainable innovation at Simon Fraser University when student research cited a food waste fact.<\/p>\n\n\n\n<p>The student\u2019s research showed tons of cosmetically imperfect fruits and vegetables are thrown away each year in British Columbia. A bump or bruise meant produce was destined for the landfill.<\/p>\n\n\n\n<p>Alia combined her desire to promote sustainability and help the community by starting Luv The Grub in 2018. Chutneys and spreads, a staple of her East African heritage, were a natural for getting the most out of \u201cugly\u201d food. Her love of helping people also came naturally.<\/p>\n\n\n\n<p>Hearing her mother\u2019s retelling of the Ugandan refugee experience and knowing the struggles refugees encounter, Alia focused on staffing Luv the Grub with refugees and immigrants. She provides a paycheck and work experience that has helped more than 40 individuals start a new life in Canada.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-many-flavours-available\"><strong>Many Flavours Available<\/strong>&nbsp;<\/h3>\n\n\n\n<p>Luv The Grub\u2019s feel-good story, combined with its rainbow of spread and chutney options, allows foodservice operators to share the message of sustainably conscious dining and supporting meaningful food alternatives.&nbsp;<\/p>\n\n\n\n<p>Most of all, the ability to create unique dishes is sure to delight guests, providing an experience they share with family, friends and on social media. Each Luv The Grub flavour comes in different sizes and packaging. Your Gordon Food Service Sales Representative can help you find a product perfect for your menu. <a href=\"https:\/\/order.gfs.com\/search?searchText=1446725%201446810%201446726%201413053%201413048%201446723%201446812%201446805%201446728%201446724%201446809%201413055%201446807%201446811%201413052%201413047%201446721%201446722%201413049%201446813%201446808%201413054%201413050%201446727%201413051%201413057%201413059%201413058&amp;hst=true&amp;utm_source=product-feature&amp;utm_medium=blog&amp;utm_campaign=march202421g_goodfinds_luvthegrub_hc_brands_comp\">Check a few of our available flavours!<\/a><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The British Columbia maker of gourmet spreads and chutneys brings a touch of grace to the imperfect world of \u201cugly\u201d fruits and vegetables.<\/p>\n","protected":false},"author":30,"featured_media":33320,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[122,68,123,112,111],"tags":[],"class_list":["post-33319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-catering-small-business","category-culinary-ideas","category-hotels-hospitality","category-restaurant-bars","category-healthcare"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Luv the Grub\u2019s Impact Goes Far Beyond Flavour | Gordon Food Service<\/title>\n<meta name=\"description\" content=\"Discover how Luv the Grub delivers impact beyond flavour. 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Explore socially responsible, sustainable Canadian food products.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gfs.ca\/en-ca\/ideas\/luv-the-grubs-impact-goes-far-beyond-flavour\/\" \/>\n<meta property=\"og:site_name\" content=\"Gordon Food Service\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/GordonFoodService\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-19T16:04:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-22T21:54:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gfs.ca\/wp-content\/uploads\/2024\/03\/LuvTheGrub0046-1-e1710863623914.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"905\" \/>\n\t<meta property=\"og:image:height\" content=\"802\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sarah Roy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@GFSDelivers\" \/>\n<meta name=\"twitter:site\" content=\"@GFSDelivers\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sarah Roy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Luv the Grub\u2019s Impact Goes Far Beyond Flavour | Gordon Food Service","description":"Discover how Luv the Grub delivers impact beyond flavour. 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