{"id":30589,"date":"2023-05-08T09:51:50","date_gmt":"2023-05-08T13:51:50","guid":{"rendered":"https:\/\/gfs.ca\/?p=30589"},"modified":"2025-12-23T15:48:47","modified_gmt":"2025-12-23T20:48:47","slug":"marketing-your-healthcare-dining-experience","status":"publish","type":"post","link":"https:\/\/gfs.ca\/en-ca\/ideas\/marketing-your-healthcare-dining-experience\/","title":{"rendered":"Marketing Your Healthcare Dining Experience"},"content":{"rendered":"\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><a href=\"https:\/\/gfs.ca\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-08-at-11.46.03-AM.png\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/gfs.ca\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-08-at-11.46.03-AM-1024x534.png\" alt=\"\" class=\"wp-image-30603\" width=\"600\" height=\"313\" srcset=\"https:\/\/gfs.ca\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-08-at-11.46.03-AM-1024x534.png 1024w, https:\/\/gfs.ca\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-08-at-11.46.03-AM-300x156.png 300w, https:\/\/gfs.ca\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-08-at-11.46.03-AM-768x400.png 768w, https:\/\/gfs.ca\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-08-at-11.46.03-AM-18x9.png 18w, https:\/\/gfs.ca\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-08-at-11.46.03-AM.png 1261w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Creating Your Brand<\/h3>\n\n\n\n<p>Ask yourself:<\/p>\n\n\n\n<p>What do we want people to remember about our community?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Lead With Innovation<\/h3>\n\n\n\n<p>People expect dining to be more than breakfast, lunch, and dinner.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Market Your Story<\/h3>\n\n\n\n<p>Start with spreading the news. Food builds warm and genuine connections.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Build Brand<\/li>\n\n\n\n<li>Strengthen Culture<\/li>\n\n\n\n<li>Solidify Trust<\/li>\n\n\n\n<li>Create Loyalty<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Market to all Audiences<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Conventional Advertising<\/li>\n\n\n\n<li>Event Advertising<\/li>\n\n\n\n<li>Digital Marketing<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><a href=\"https:\/\/gfs.ca\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-08-at-11.41.47-AM.png\"><img decoding=\"async\" width=\"529\" height=\"230\" src=\"https:\/\/gfs.ca\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-08-at-11.41.47-AM.png\" alt=\"\" class=\"wp-image-30599\" srcset=\"https:\/\/gfs.ca\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-08-at-11.41.47-AM.png 529w, https:\/\/gfs.ca\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-08-at-11.41.47-AM-300x130.png 300w, https:\/\/gfs.ca\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-08-at-11.41.47-AM-18x8.png 18w\" sizes=\"(max-width: 529px) 100vw, 529px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Mind the Gap<\/h3>\n\n\n\n<p>The Pandemic accelerated the need for life plan communities to market digitally, creating a gap between sophisticated digital marketers and traditional marketers. <\/p>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-center\">Watch the video below to learn more.<\/h4>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\"><strong>Learn More (English)<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Marketing Your Healthcare Dining Experience\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/g5gx1bWjn_M?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\"><strong>Learn More (French)<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Faites votre propre marketing. Vos repas. Votre histoire.\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/V1I9hNBpRM4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Learn more about creating a brand, innovative strategies, and marketing your foodservice operation with the help of our industry experts.<\/p>\n","protected":false},"author":20,"featured_media":21413,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[69,111],"tags":[],"class_list":["post-30589","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-running-your-business","category-healthcare"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Marketing Your Healthcare Dining Experience | Gordon Food Service<\/title>\n<meta name=\"description\" content=\"Elevate your facility&#039;s reputation by marketing your healthcare dining experience. Discover strategies to improve resident satisfaction.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gfs.ca\/en-ca\/ideas\/marketing-your-healthcare-dining-experience\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing Your Healthcare Dining Experience\" \/>\n<meta property=\"og:description\" content=\"Elevate your facility&#039;s reputation by marketing your healthcare dining experience. 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